Meet Sarah K Mock, a freelance food and agriculture expert based in Albuquerque, NM.

I’ve been writing, researching, and advising in and around the food and ag sectors for more than a decade. I’ve worked alongside farmers, food and ag companies, the USDA, non-profits, and family foundations to craft narratives that resonate, create strategies that work, and advance important work that feeds people and supports independent farms.

I’ve written for publications across New Mexico and around the country, including New Mexico Magazine and edible New Mexico.

Farm (and Other F Words) Book

I’m the author of the bestselling book, Farm (and Other F Words), and the sequel, Big Team Farms.

“Mock writes with clarity and urgency and wit, and rightly refuses to fall prey to the romanticism that has muddled our thinking about farming for so long. This is no way to read these ideas and come out thinking the same way about the food you eat.” – Boyce Upholt, James Beard Award-winning journalist and Author of “The Great River”

I’m also an award-winning podcast host, producer, and editor. My latest limited series, The Only Thing That Lasts, published by Ambrook Research, explores the history, economics, and humanity of America’s most enduring asset– farmland. (Find it wherever you listen to podcasts.)

I also write a popular food and agriculture newsletter, People Eat the Land.

In my past lives, I covered rural and agricultural news in the nation’s capitol as the Washington Bureau Chief for RFD-TV. I crisscrossed the midwest and communicated data science to farmers as part of the marketing team for Farmers Business Network. I immersed myself in California agriculture as employee #5 at a specialty crop-serving agtech company in Fresno (now defunct). I worked and studied with ag-related international non-profits, government agencies, and researchers in South Africa, India, and Burkina Faso. I studied business growth and development with a focus on global food and ag at Georgetown University. And all the way back at the beginning, I grew up on a farm in Wyoming.

Looking for some additional expertise on your next food, ag, or rural-related project?

Interested in learning more about what I do, how I do it, and why?

Looking to collaborate on a story, podcast, or project?

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